Symposium: From Data & AI Experimentation to Tangible Impact
Unique Symposium
In a landscape where data and AI technologies evolve rapidly, turning experimentation into meaningful, measurable outcomes remains a key challenge. However many organisations are struggling with making this transformation happen. From Data & AI Experimentation to Tangible Impact is a unique symposium that brings together senior professionals and academic leaders to explore how innovative ideas can be translated into real-world value.
This event offers an excellent opportunity to engage across sectors—combining the practical insights of industry with insights from academic research. Through focused discussions, case studies, and collaborative sessions, participants will understand what it takes to move beyond pilots and prototypes to create lasting, strategic impact through data and AI.
Whether you’re leading data initiatives within a complex organization or conducting research at the cutting edge of AI, this event is designed to foster dialogue, surface challenges, and share proven approaches that bridge the gap between experimentation and execution. Join us to shape the future of data and AI with purpose and precision and experience the launch of the Dutch chapter of the Chief Data Officer Information Quality (CDOIQ).
The program committee
Jos van Hillegersberg – Willem Jan van den Heuvel – Erik Beulen
Program
- 14:30 Welcome coffee/tea
- 15:00 Welcome in the Chapel and introduction
- 15:15 Keynote 1: Erik Beulen on Scaling sharing insights in ecosystems – an AI governance perspective
- 15:45 Keynote 2: Niek Verschure, project leader Urban Digital Twin on Digital Twin and Urban Data Adventures in ‘s-Hertogenbosch
- 16:15 Keynote 3: Bas van Gils, DAMA and data maturity model
- 16:30 Coffee break
- 17:00 Breakout sessions:
- Wim Stolk – governmental perspective
- Fleur Hasaart– financial market perspective
- Two JADS PhD candidates presenting their research and asking for input / reflection
Naomi Moonen JADS – Business models for data sharing
Bart Pieters (MinBZK CIO office & JADS) – Conflicting Compliance requirement in Data Management
- 18:05 Take aways & closure
- 18:15 Networking drinks and dinner
- 20.30 End
This program is subject to change and will be updated with speakers and presenters as more info becomes available.
About our keynote speakers: Erik Beulen
Erik is an independent member of the data committee of Royal FloraHolland. Furthermore, Erik is an Information Management professor at University of Manchester – UK. His research focusses on digital transformations, data analytics and platforms. Erik is also an external advisor of Bain & Company with 30 years of international industry and consulting experience.
About our keynote speakers: Niek Verschure
Niek Verschure is Project Manager Digital Twin at the Municipality of ’s-Hertogenbosch, shaping its digital twin strategy. With an MScBA in Business Administration, he has over 20 years of experience in complex IT projects. He has held leadership roles including head of IT and board member at companies with 3000+ employees.
Niek explores how ’s-Hertogenbosch is advancing Digital Twin use by increasing detail and integrating diverse data sources. He highlights predictive applications to prevent future problems and improve decision-making. The talk emphasizes open sharing and reducing vendor lock-in through an Open Urban Platform approach.
About our breakout session leaders: Fleur Hasaart
Fleur Hasaart is currently manager Data and AI at CZ Health Insurance. She holds a PhD in Health Economics and momentarily focuses on how to help CZ become more and more data driven. Her teams work on the whole data value chain from data platform, to data management to actual data products.
About our breakout session leaders: Wim Stolk
As Chief Data Officer at the Ministry of Economic Affairs, Wim Stolk is boosting data-algorithm and AI initiatives and responsible for effective data governance within the ministry. From 2021 to 2024, Wim was the CDO-Rijk project manager for the Ministry of the Interior, where he chaired the CDO council and shaped the CDO system for the central government. In previous engagements he (co-)developed amongst others the national dataquality framework and the datamanagement architectural standards for the Dutch municipalities.